My Inspirations

A couple of days back, my husband asked me an interesting question "Who inspires you the most?". No one has ever asked me this question before. Top-of-the-mind recall led me to answering "Sachin, AR Rahman, Dr.APJ Abdul Kalam". But the question was still lingering in my mind. While I was going for a walk around a nearby lake a few days back, the answers started flashing in front of my eyes. I saw...

9 tips to make your toddlers love fruits

After posting my earlier article on 10 ways to make your toddlers love vegetables, a few of my friends suggested that I write a similar article on fruits. I was surprised, thinking, "Don't kids love fruits? They taste sweet!". While talking to my neighbor, she mentioned how her 5 year old daughter doesn't eat any fruits, except oranges. So this seems to be a problem as well, though not as big as...

3 useful sources for B2B Market segmentation

As part of a consulting assignment, I have been investigating US market data from public sources for a B2B product offering. I found the following 3 sources to be extremely useful.If you have a product idea targeted towards B2B customers in the US and would like to evaluate the market potential, then you might want to check out these public data sources:1) US Census Bureau data for Business &...